BACKS sales provide not the active pressure upon the buyer, than many sellers, and detailed studying of his requirements sin.
Studying happens to the help of the questions asked by the seller. In BACKS sales questions of the following types are used: situational, problem, taking and directing. This scheme is reflected in the name of this technology of sales. BACKS – the Situation, the Problem, Extraction, the Direction.
BACKS – the scientific approach allowing to create not just clients, and adherents of your business.
As a result of training participants
- will master technology of active hearing;
- will deal with the main instrument of identification of requirements – questions (when and what questions it is better to ask the client to own an initiative in conversation and to collect as much as possible necessary information),
- will seize technology of "BACKS".
- will be able to increase considerably own efficiency,
- to adjust and strengthen the relations with clients.
- will get indisputable advantage in competitive fight.
The business coach is Ruslan Penskoy
Experience on sales – 21 years, on senior positions - 16 years, in insurance – 6 years,
Experience of creation of system of distribution (direct/indirect sales) – 15 years,
Experience of conducting trainings and educational programs – 13 years …
All trainings of the company are provided in small groups from 4 to 8 people for a possibility of active work on development of professionalism of everyone.
In this regard the number of places is limited and preliminary registration is obligatory.